Membership Campaigns Each year SNA offers fun and engaging membership recruitment campaigns with tools to help individual members and State Associations recruit new members. Current campaigns include: Individual Member Recruitment: +1 Membership Challenge, January 1 through December 31 2019-20 Annual Membership Campaign, June 1 through May 31 State Association Recruitment: Back to School Membership Drive, September 1 through November 30 Spring Membership Drive, March 1 through May 31 To request recruitment materials for a membership drive, email statesupport@schoolnutrition.org.